Select Amazon Company from the Fortune 500 company using the website provided: http://fortune.com/fortune500/. Look up Amazon company’s annual report (https://fortune.com/fortune500/2019/search/ – Fortune conveniently provides links to the annual reports for Amazon and other companies). In a paper:

-Identify background information on Amazon company, including the company ticker (stock) symbol, GICS Sector, and GICS Sub Industry.

-Summarize the products Amazon company produces and sells and who their target customers are.

-Describe factors that could shift the demand curve for Amazon company’s product(s) (see the risk factors discussed in the K-10).

-Describe factors that could shift the supply curve for Amazon company’s product(s) (see the risk factors discussed in the K-10).

-Describe whether Amazon company’s product(s) would be expected to have an elastic demand or inelastic demand.

-Discuss Amazon’s profitability with an explanation of the difference between accounting profit and economic profit.

-Examine the costs Amazon company incurs and discuss whether the majority of costs are fixed or variable in nature.

-Analyze how the market structure affects the profitability and pricing power of the firm.

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