by Homework Owl | Mar 16, 2021 | College (1-2), Critical Thinking, Marketing
Go online and identify brand communities for a product, service, and a B2B company. Provide evidence (via the practices they are engaging in) for each of the brand communities that they actually exists. Are they using some of the suggested strategies ideas...
by Homework Owl | Mar 16, 2021 | Case Study, College (1-2), Marketing
The main body of this video covers three learning objectives: the role of salespeople–salespeople have several important roles in an organization (selling, meeting buyers’ needs, and providing marketing information back to decision-makers)the structure and...
by Homework Owl | Mar 15, 2021 | College (1-2), Marketing
Choose a consumer and a business-to-business market (a product or service) of interest. After reviewing the numerous marketing mixes presented and other sources you might find relevant, develop what you believe would be the most appropriate mixes for each of the...
by Homework Owl | Mar 15, 2021 | College (1-2), Marketing
Choose any product or service situation of interest. Research the situation and identify the various entities that might have a vested interest in the situation. Map out a collaborative network, provide a description of each of the participants, and explain why your...
by Homework Owl | Mar 13, 2021 | College (1-2), Critical Thinking, Marketing
Choose a marketplace of interest. All marketplaces are undergoing change in one form or another. It’s simply a matter of looking for change. Identify what changes you believe are occurring. What is causing the changes? Are the changes...
by Homework Owl | Mar 13, 2021 | College (1-2), Critical Thinking, Marketing
Identify a marketing problem that you believe to be difficult or challenging. Identify the thinking obstacles that seem to make it appear difficult. What are they? After identifying these difficulties, see if you can come up with ways to maneuver...